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In this episode of TellyCast, Justin sits down with Benjy Leslie, Managing Director at Connect Management, to explore the dynamic world of influencer marketing and talent management. Benjy shares insights from his experience working with top digital creators and building innovative brand partnerships. He discusses the evolving landscape of social media platforms, the art of finding and nurturing emerging talent, and the challenges of creating authentic content in an increasingly algorithm-driven space.
Whether you’re curious about how influencers navigate the digital world or what makes a brand partnership truly successful, this conversation offers a deep dive into the mechanics of modern content creation. Benjy also looks ahead at future trends, offering his thoughts on the impact of AI, the rise of short-form video, and the changing role of traditional media. This is a must-listen for anyone interested in the intersection of media, technology, and entertainment.
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